Know if a deal is
worth funding.
Ringo Analytics models margin impact across your full Amazon portfolio: Brand Contribution PPM, break-even uplift, basis-point delta. Then it tells you to fund or walk. Before you sign.
One margin, after every deduction
Co-op, MDF, accruals, freight and VAT all fold into a single per-unit margin.
See what moves margin
+€529Watch contribution shift across bear, base and bull volume scenarios.
Fund, or fix the terms
One clear verdict per deal, and the terms that turn a bad deal good.
The spreadsheet that costs you money every quarter.
Vendor Central tells you what happened. Ringo Analytics tells you what will happen, before you sign.
What you see
You earn €0.84 less per unit
Example deal−€0.84
−312 bps
Co-op, MDF, accruals and freight compress margin. The P&L shows it a quarter too late.
What Ringo tells you
Cut discount to 6.2%, then fund
Same uplift, different terms. Margin recovered before the deal is signed.
Margin recovered
+€1,140
From inputs to fund or walk in minutes.
Enter the deal
Invoice price, discount, co-op, MDF, accruals, freight and expected volume uplift. 3 ASINs per deal on the free calculator, up to 20 on Premium.
The engine runs the maths
Brand Contribution PPM, margin delta in basis points and break-even uplift, per ASIN and rolled up across the portfolio.
559.6‰
PPM
-198
bps
9.0%
BEV
Fund or walk
A clear verdict, with Bear/Base/Bull sensitivity and the exact terms that turn a bad deal good.
Verdict
FUNDCreate your Ringo Analytics account.
The account is free. Pick a plan on the next page, or start on the free one. The calculator stays open to everyone, so you don't need an account to run a simulation at all.
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No credit card required.
Your margin data stays yours.
Ringo Analytics runs the maths in your browser. Your deal terms, costs and portfolio are never transmitted to us, whether you are signed in or not, unless you choose to share them.
Never sent to us
Running a calculation transmits nothing. Sign in and we hold your email address, never your deal numbers.
Analytics only if you say so
No ad pixels, ever. Product analytics runs only after you accept, on EU infrastructure, and never linked to you.
You choose what you share
Export a PDF or copy a share link when you want to. Both are built in your browser, not on our servers.